eCommerce has taken off. Leverage your data to give yourself a competitive advantage. There are a few things we'd recommend:
Target Marketing
Recommendations for Cross-Selling / Bundeling
Customer Churn
Finding customers is hard. Keeping them is even harder. Customers switching from one company to another is called churn. With this churn, some businesses offer a retention promotion. Data science can help us define that promotion, as well as decide who it is extended to.
Understanding Customers
Your customer will change behaviors, and if you look closely, you'll be able to see them changing. If you're really looking, you might know your customer is pregnant, even before the grandparents.